Purpose Statement:
Our team purpose is to create an engaging work environment where we passionately provide great real estate experiences and increase the overall quality of life for the communities and customers we serve.
Convictions:
Profitability
Individual and Team Development
Leadership
Purpose
Integrity
Key Areas of Development Over the Next Five Years:
- Our Culture: When you walk into our office you will find a warm and engaging environment that will be the beginning of a real estate experience. Our administrative staff will understand they are on the front lines as directors of first impressions. We will create a culture that invites our team members to be the best they can be in all areas of their lives. Our team will consist of highly trained and passionate real estate agents that are driven by purpose in their life and business. We will be a diverse group of sales leaders unified by our convictions and purpose. We will be purpose driven brokers.
- Our Community: We will actively participate in our community through service to our clients and through charitable donations and event sponsorships. We will engage our communities by offering relevant and real time information on their real estate investments. We will utilize the latest technology and best practices to serve our clients and community. We will be known for our convictions and purpose.
- Training: Recognizing that people grow from interacting and learning from each other, our team members will regularly participate in various training experiences. These training experiences will be relevant, market sensitive, and provide an opportunity for team members to learn from their peers, develop new skills, and perfect their natural talents.
- Coaching: Our culture will be one that is fueled by our convictions and accountability. 100% of the team will be involved in a coaching experience on a bi-weekly basis. We will model service and balance. We will hold each other accountable to living our Life Plans and will not allow our careers to take us off track. Coaching will be the cornerstone experience for a team member’s individual development.
- Marketing: We will market ourselves through the Internet, blogging, webinars, local newspapers, and direct mail. Our efforts will reflect a reasonable relationship between maximum exposure and highest rate of return. We will adapt quickly and purposely to the ever changing Internet Empowered Consumer. We will engage the traditional consumer as well with passion. Our marketing will always reflect our convictions, purpose, and professionalism.
- Recruiting: Over the next five years our team will become known as the destination brokerage firm for all real estate agents doing business in our market area. We will focus on quality and not quantity when it comes to the size of our team. Together we will recruit through our TeamBuilder program with the goal of adding success oriented and purpose driven brokers to our team.
- Market Share and Profitability: We will dominate our market area in closed volume and units. We will lead our company in capture rates to our strategic business partners. Our team will understand the need for individual and corporate profitability. We will work together to create an engaging work environment where the consumer, the agent, and the brokerage firm all experience a financial win-win result.
- Leadership: As the leader of my team my primary purpose will be to help each team member reach their desired level of success in both business and life. I will not only talk the walk but I will walk the talk. My team will be equipped, informed, and empowered to build the career they are striving for. My role will be that of a coach, trainer, recruiter, and most importantly a servant. I will make the vision clear, get in the trenches to help my team achieve our vision, and do whatever it takes to develop each of them into purpose driven brokers.
Compelling Ambitions:
These compelling ambitions are meant to stretch my team like they have never been stretched. In order to accomplish these goals it will take desire and belief at a level many have never experienced. Many people will say “Impossible” but we will say, “Just Watch!”
Achieve the #1 position in overall market share for both active listings and closed units in Yamhill County, the city of Newberg, and the city of Sherwood by 2013.
Achieve a 60% capture rate with our strategic partner, Columbia Mortgage by 2014.
Achieve individual team member and branch profitability each quarter by 2011.
Achieve success in action as each team member closes as least one sale and takes one listing per month by 2012.
